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E-chx Payroll says technology gives it edge
Renita Burns
Staff writer
Competition is stiff in the world of payroll processing. E-chx Inc. has continued to make a name for itself locally and nationally. The Rochester-based company was started in 2001 and ranks 36th on the Rochester Top 100 list as compiled by the Rochester Business Alliance and KPMG.
Chairman and CEO Richard T. Aab, a Rochester resident and native, discussed what made E-chx so successful.
What differentiates E-chx from its competitors?
Our No. 1 differentiator in the marketplace is our payroll technology platform. E-chx has created an instantaneous solution through our proprietary software, Encore. It is flexible and extremely user-friendly versus the cumbersome input processes and batch processing done by many national and local payroll providers. Real-time processing and reporting gives the control to the client, and our customers really love it. Also, our payroll specialists are given a lower number of clients to manage. It's a great way to build long-lasting relationships with our customers and ensure their needs are being met.
What advantage do you have over similar businesses?
Our technology. We have had experts from top private equity firms confirm to us through their own evaluation that our platform is one of the top platforms in the industry. We have a scalability/flexibility of integrating new products with outside vendors.
What trends do you see among your customers in terms of preferences?
Our customers are starting to look for more of a "bundled" or full-service approach to business services. About 15 years ago, payroll companies primarily just processed payroll, handled payroll taxes and offered direct deposit. Now customers want to integrate their insurance, retirement plans, benefits and human resources with their payroll.
What are the biggest opportunities you see ahead?
One big opportunity for E-chx is as our industry migrates into other related lines of business (insurance, retirement plans, human resources), we have the potential to increase our revenues by broadening our product lines and by finding other large, strategic referral source partners in these lines of business that see the same vision for growth that we do.
Another big opportunity is, given that we have grown significantly and proven that our platform is enormously scalable, we can provide private branding of payroll and related services to larger strategic partners and key affinity groups looking to bundle payroll in addition to their successful products.
Where do you see the company in seven years?
I see E-chx as a very successful, $100 million company.
RBURN@DemocratandChronicle.com
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The customer service staff is great, Tamara is responsive, and the online payroll is a dream! I recommend E-chx to all of my colleagues. Terrific online payroll services!
- ANGELA COLLINS
CONTROLLER
MATTHEWS | EVANS | ALBERTAZZI
MEA DIGITAL
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